How To spy on ads of your competitors more effectively?

Facebook ads are the great source of Social media marketing and there are billions of companies associated with it to advertise their products and services. Although, creating an eye catching ad is not sufficient to make your business grow. You also need to keep an eye on the marketing strategies of our competitors. Facebook is a huge platform and there are thousand more companies apart from you that works on a similar niche. So it is very essential to analyse the market frequently. We are sharing with you some of the important tips that you can utilise to make your spying process more effective. Have a look below!

Know your competition from Facebook itself

Spy on Ads

There are so many tools available in the market which you can use to spy on your competitor, but in case you want to do it yourself, then you can go to the small x mark which is present in the top right corner of every advertisement and similarly v mark in the every News feed ad that gives you an option called “Why I am seeing this ad?”. When you click on this option you can able to get some insights on what strategy your competitor is following to target the audience.

Look for the already available information

Earlier Facebook used to provide an ad board that consist of tons of ads searchable through keywords, industry , goals etc. that made the life of marketers easier, but soon Facebook put it down because people can easily spy their competition with it’s help. However, still, you have another way. Let's check out that. The rule book of spy in the real world says that most the valuable information can be gathered by looking at the things that are available in the plain sight and this holds true in case of spying Facebook ads also. So before looking for some creative ideas and strategies you should do the simple work first and that is searching for the ads similar to your niche and then you will able to see what all images your rivals are using to show off their products and then you can also think of some unique your ideas that do not match with your competitor's company.

Act like you are the biggest fan of your competitor

The most effective method to spy on ads of your rival company is to become a part of their custom audience. You can easily do that by going to the option “Why I am seeing this ad ?” and subscribing to their newsletter with some other name or by visiting their site again and again. Once you are a part of these audiences, you will get every notification regarding offers, ads, products, and many more other things. Moreover, you will also get an option of “This ad is useful” on the ads. So do click on it so that Facebook will show you their ads more often. Hence, these are some of the amazing tips that will surely help you to become an expert Facebook ads spy.